Jon Lax Jon Lax 118 posts

The UX Fund

Inspired by Jeneanne Rae and The Design Council we've decided to create a UX Investment Portfolio. Hypothesis Companies that deliver a great user experience will see it reflected in their stock price.

Starting a new practice: part 1

About a year ago, Geoff Teehan, Dave Barclay and I began talking about a challenge in our business. We were debating what our role as a company would be in marketing programs.

Jonathan Ive in Business Week

Businessweek has published a lead story on Jonathan Ive, head of Apple's design team. I thought this was interesting: "Ive invests his design dollars in state-of-the-art prototyping equipment, not large numbers of people.

Amazon Astore

Amazon has released a new offering to affiliates called Astore. It allows anyone to build a custom store of Amazon products, sell them and make a commission.

Speed publishing

This is one of the most interesting uses of technology to disrupt the publishing industry since Amazon.com. Self publishing has been an interesting idea for many years but the promise always out paced the reality.

Eyetracking beatdown

Andy Rutledge takes a very critical look at the Poynter Institute's latest eye tracking study. The Poynter Institute is one of the more established, and generally, acclaimed sources for online journalism.

D’oh

I love using the self-checkout kiosks at my supermarket. If you only have a few items they are quicker than waiting for a teller.

The “science” of user research

For the past few years we have been trying to convince clients the "user testing" isn't all its cracked up to be. Christopher Fahey has a great 5 part series called "User Research Smoke and Mirrors" pts 1, 2, 3, 4, 5.

Give me a break

This is a fascinating article on how Kit Kat tried to introduce new flavors and overall sales declined 18%. The article blames the failure on bad product and ill conceived flavors.

DemoCamp tonight

We'll be presenting Paruba at DemoCamp tonight in Toronto. Come by and watch us do a live demo.

Cell phone shopping

Scanbuy let's you comparison shop with your cell phone. I am surprised Google, AOL or Yahoo haven't done this already.

TV pricing as a utility

DirectTV is offering a new package called Titanium. For $7500 a year you get everything on DirectTV...