Comments on: Measuring Up http://www.teehanlax.com/blog/2009/12/09/measuring-up/ Double True! Thu, 29 Jul 2010 03:42:11 -0400 http://wordpress.org/?v=2.9.2 hourly 1 By: sbot http://www.teehanlax.com/blog/2009/12/09/measuring-up/comment-page-1/#comment-106377 sbot Sat, 12 Dec 2009 13:31:18 +0000 http://www.teehanlax.com/blog/?p=2296#comment-106377 Joseph - thanks for pointing out the missing 's'. Joseph – thanks for pointing out the missing ’s’.

]]> By: Joseph Mascheretti http://www.teehanlax.com/blog/2009/12/09/measuring-up/comment-page-1/#comment-106195 Joseph Mascheretti Thu, 10 Dec 2009 21:22:11 +0000 http://www.teehanlax.com/blog/?p=2296#comment-106195 You should stop bragging and start bagging a few more grammar tools. You begin your first paragraph with; "In the world of marketing and advertising, knowing what interest people have in our client’s brands ...". Since you are referring plurally to 'people', their curiosity should be defined (postpositive syntax) as; 'interests'. The able use of the English language as any other language, literally defines your ability to communicate effectively. Otherwise you lose your audience and your ability to ... ! You should stop bragging and start bagging a few more grammar tools.

You begin your first paragraph with; “In the world of marketing and advertising, knowing what interest people have in our client’s brands …”.

Since you are referring plurally to ‘people’, their curiosity should be defined (postpositive syntax) as; ‘interests’.

The able use of the English language as any other language, literally defines your ability to communicate effectively. Otherwise you lose your audience and your ability to … !

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