Jonathan Ive in Business Week

Businessweek has published a “lead story on Jonathan Ive”:http://www.businessweek.com/magazine/content/06_39/b4002414.htm , head of Apple’s design team. I thought this was interesting:

“Ive invests his design dollars in state-of-the-art prototyping equipment, not large numbers of people. And his design process revolves around intense iteration — making and remaking models to visualize new concepts.”