DirectTV is offering a new package called “Titanium”:http://titanium.directv.com/. For $7500 a year you get everything on DirectTV… EVERYTHING.
No restrictions, no pay per use fees. No channel package decisions. It is truly all you can eat. But at $650 a month, it may be hard to stomach. But wait… let’s do some math…
If you watch 80 hours of television (about 2.5 hours a day 7 days a week) a month that means every hour of television viewed costs you about $8.
Compare that with iTunes downloads which cost about $2 an hour. Even if you assume a premium for the increased content selection on DirectTV, it’s still a big difference.
Cable costs are the cheapest per viewing hour. My current Rogers bill runs around $90 a month which means I pay $1.09 per viewing hour, perhaps less because I probably watch more than 80 hours a month.
To bring DirectTV Titanium down to $2 per viewing hour, you would have to watch 300 hours of TV a month. Approximately 10 hours a day! Even if you were prepared to pay $4 a viewing hour you would need to watch 150 hours a month. Tough to make the math work.
written by Jon Lax
Ok you sold me …i am quitting my job and getting the titanium package ….i am going to watch non stop to make it worth while …..wait a minute ….how am i going to pay this with out my job.
I think that they would have been better off to say …$150 bucks a month …it is still more then i would want to pay but i could easily justify it to my self.
I always look at pricing like this ….now would i rather have 10 people at 650 or a100 people at 150?
Especially considering that there is no product to ship.
Why would you be so greedy ?
This makes it easy for bell expressvu to walk in and say ….$ 150 / mnth …every thing …
leaving direct looking like the crooks that we already know that they are trying to be.
I can lease a 350z by nissan for about the same price.
cheers
Scott